Effective Date: 14 July 2025

SWF Group ("we", "our", "us") respects your right to privacy and is committed to safeguarding the personal information we collect in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

This policy explains how we collect, use, disclose, and protect your personal information when you visit our website https://swfgroup.com.au or interact with us in other ways.

1. What Personal Information We Collect

We may collect the following types of personal information:

• Name
• Email address
• Phone number
• Billing and shipping addresses
• Payment details (e.g. credit/debit card information)
• Order history
• Device information (e.g. IP address, browser type, time zone)
• Interaction data (e.g. pages visited, actions taken on site)

We do not collect sensitive information unless required by law or with your consent.

2. How We Collect Personal Information

We collect personal information in the following ways:

• When you place an order via our Shopify store
• When you subscribe to our mailing list or submit an enquiry
• Automatically through cookies and tracking technologies when you use our site

All personal information collected is handled securely and in accordance with Australian privacy laws.

3. Why We Collect Your Personal Information

We collect and use your information to:

• Process and fulfil your orders
• Deliver customer service and respond to enquiries
• Improve website performance and user experience
• Prevent fraud and maintain website security
• Comply with legal obligations
• Send you promotional emails (if you opt-in)

We will only send marketing emails if you have opted in. You can unsubscribe at any time via the link in the email or by contacting us directly. 

4. Disclosure of Your Personal Information

We may share your personal information with:

• Shopify – Our online store is hosted on Shopify Inc. It provides the eCommerce platform. Shopify may store your personal information on servers located in the United States, Canada, or other jurisdictions. We ensure any international transfers comply with Australian privacy requirements. You can read Shopify’s privacy policy here.
• Payment processors (e.g. PayPal, Stripe, Afterpay) – to securely process transactions
• Shipping providers – to deliver your order
• We may also share your information to comply with laws, regulations, or legal requests.

All third-party providers are required to protect your data in accordance with Australian privacy laws.

5. International Disclosure

Shopify and some of our service providers may store or process your information outside of Australia. In such cases, we take reasonable steps to ensure your information is handled in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

6. How We Use Cookies

Our site uses cookies to:

• Enable basic website functionality
• Understand user behaviour and preferences
• Improve performance and personalise your shopping experience

You can manage or disable cookies via your browser settings.

7. Behavioural Advertising

We may use your information to show you targeted ads on other websites (such as Google or Facebook). You can opt out of targeted advertising using the links below:

• Google: https://adssettings.google.com
• Facebook: https://www.facebook.com/settings/?tab=ads

8. Security of Your Personal Information

We take reasonable steps to protect your personal information from misuse, interference, loss, and unauthorised access or disclosure. This includes secure servers, encrypted payment gateways, and regular security updates.

9. Accessing and Correcting Your Information

You have the right to access, update, or correct the personal information we hold about you. To do so, contact us using the details below.

10. Making a Privacy Complaint

If you have concerns about how we’ve handled your personal information, please contact us. We’ll respond promptly and do our best to resolve your complaint. If you’re not satisfied, you may contact the Office of the Australian Information Commissioner (OAIC) via www.oaic.gov.au.

11. Data Retention

We retain your order information for as long as necessary to fulfil the purposes outlined in this policy, unless a longer retention period is required or permitted by law. If you wish to have your data deleted, please contact us.

12. Changes to This Privacy Policy

We may update this policy from time to time to reflect changes in our practices or the law. The most recent version will always be available on our website.

13. Contact Us

If you have any questions, requests, or complaints, please contact:

SWF Group
📍 332 Raglan St, Sale VIC 3850
📧 info@swfgroup.com.au
📞 1800 99 12 34